Rugs of Petworth does not process or store your personal information, therefore we are not required to register with the ICO, but we are committed to protecting your on-line privacy complying with the UK Data Protection Act 1998. If changes are made to this policy we will notify you by updating this statement on our website.

What information we collect and how do we obtain it

When you place an order, you will be asked to provide certain information including your name, address, details of your credit or debit card. We do not retain your credit or debit card details. ,This is so that we can process and fulfil your order.

How we use your information

We use the information that we collect about you to

  • Process your order.
  • Administer this website
  • Monitor customer traffic patterns and site usage to help us develop and improve the design and layout of the site
  • Contact you by email via a third party service provider in the event that you partly complete an order online but then decide not to complete the ordering process
  • Allow you to participate in any interactive features of our service, when you choose to do so

Keeping in touch with you

We want to keep you up to date with information about news, new products and special offers.

If you decide you do not want us to contact you, you can request that we stop using your information and that we stop mailing information to you by writing to us at, quoting Security and Privacy Enquiry.

Please note that although we will act quickly, you may continue to receive mailings which are already on their way to you for a period of up to thirty days while your request is being dealt with.

Where we store your personal data

The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. Such staff maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this policy. 

 Any payment transactions will be encrypted using SSL technology and we won't have access or save any of your payment information.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access. 

Disclosure of your information

We may disclose your personal information to any member of Rugs of Petworth, which means any of our subsidiaries as defined in section 1159 of the UK Companies Act 2006.

Cookies and IP addresses

We may collect information about your computer or mobile device, including where available your IP address, operating system, browser type, version and the website that you visited prior to this site, for system administration. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.

For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us

  • To estimate our audience size and usage pattern
  • To store information about your preferences, and so allow us to customise our site according to your individual interests;
  • To speed up your searches
  • To recognise you when you return to our site.

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies.

Our online ordering system uses a cookie to record a unique reference on your computer so that we can keep track of your order as you use the system. This cookie, which is saved to your system, is only valid for a single visit and each new visit will result in a new cookie overwriting any that were generated on previous visits to our site. If your internet browser is set to reject cookies or if your network firewall won't allow them then unfortunately you will not be able to use any online shopping areas of our website. Please refer to your internet browser help file to see how to enable cookies on your computer.   

Your rights under the Data Protection Act 1998 & General Data Protection Regulation (GDPR)

In May 2018, the GDPR law affected how businesses collect and use data, and therefore how they contact customers. The new law specifies that any commercial communications will need an individual’s consent, and only those who willingly opt-in to email communications by a specific company can receive them. 

At Rugs of Petworth we are committed to ensuring we hold GDPR-compliant consent to send marketing emails to individuals. 

We will seek permission from you to use your data for marketing purposes. You have the right to withdraw your consent to receive information for marketing purposes. You can exercise the right at any time by contacting us via by telephoning us on 01798 344027 or by writing to us at

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates.  If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies.  Please check these policies before you submit any personal data to these websites.

You have a right to access the personal data that we hold on you. If you would like to see a copy please send a cheque for £10 made payable to The Oriental Rug Company Limited and a written request to Rugs of Petworth, Golden Square, Petworth, GU28 0AP quoting Security and Privacy Enquiry. If you think the information we hold on you is incorrect please contact us at, quoting Security and Privacy Enquiry.

Monitoring Communications

As part of our efforts to make further improvements to the service we provide to our customers, telephone calls to and from us may be recorded or monitored and used for training purposes. To protect the operation of our computer systems we monitor incoming and outgoing email.

Contact Us

If you have any questions relating to this policy or the use by us of personal data please write to us at, quoting Security and Privacy Enquiry.

Changes to the Security and Privacy Policy

We keep our Security and Privacy Policy under regular review and we will place any updates in this webpage.

Head Office Contact Details

Rugs of Petworth
Golden Square
West Sussex 
GU28 0AP